BETTER HOMES AND FARMS
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201 E. Benton St. ~ Iowa City ~ 319.338.7549
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Services

Our firm recognizes that in today's world, price, time and convenience are important to everyone. We work diligently to ensure that we do our very best job for each and every client.

Competitive Marketing Analysis and Pricing of Property

Your property has not one value, but many values. One to the tax assessor, another to the insurance carrier and another to you, the owner. It also has different values to prospective buyers, depending on their needs, financial resources and above all, their desire to acquire a particular property.

The goal is to price your home to sell. An eventual sales price may be less than market value for shopworn and old listings. This is because questions arise when a property does not sell. There is a chance that your property may sell for a lower price if it does not sell when it is first on the market. This is why you need correct pricing as well as professional promotion and representation for your property. Market and property appraisals are a necessary first step. Our firm provides free market analysis for you upon request. One call to the Davin Team has a real estate professional ready to work for you!

A competitive market analysis provides you with information to allow you to make an informed decision on setting a competitive price. The Davin Team has complete access to the necessary information that allows us to make an accurate evaluation of your property.
-Reviewing recent sales analysis. Properties that have been recently sold and are no longer available can garner useful information because they reflect market conditions.
-Withdrawn and expired listings reflect efforts to market some properties that have been unsuccessful. Information about these attempts helps you to avoid similar situations.

Property Condition

This can be a very personal matter to a property owner. Our objective is to sell your property for the most money, in the shortest period of time and with the least inconvenience to you.

There are times when we may make recommendations such as:
-Opening drapes or replacing light bulbs to brighten a room
-Make an area look bigger by removing a piece of furniture

Sometimes a home may need more aggressive work done to make its best impression on potential buyers. Our real estate professionals are prepared to provide recommendations to you that will assist you in preparing your home for potential buyers to view. Our team is ready to help you sell your home!

Our objectives are to:


-Obtain the most money for you
-In the most reasonable length of time
-Keep the process as convenient as possible

We reach these objectives by achieving these goals:
-Provide maximum exposure to qualified buyers
-Offer superior marketing services
-Work as a team to represent your property

Marketing Your Property


Our firm provides tailored marketing plans for each and every listing. Some of our strategies for marketing properties include:
-Listing in Multiple Listing Service (MLS)
-Digital photography of interior and exterior of property
-Install signage leading to property and on property
-Informational flyers and highlight sheets with photos
-Property listed on firm website and Realtor.com
-Mailing of property information to target population
-Advertising in local newspaper and real estate trade journals

We handle all inquiries and arrange showings by appointment to make things easier for you. When possible we also pre-qualify all prospective buyers so that there is the least amount of disruption to both the buyer and the seller.

We recognize that the purchasing terms are very important aspects of this all important decision. We work personally with each client to make a quick, equitable, safe, and most importantly, a satisfying sale. Terms, conditions and contingencies are intense aspects for all parties concerned. We present all contracts personally, including those of cooperating brokers. Upon your approval of a sales contract, we coordinate the closing of the sale of your property. We will keep you informed as we proceed through each phase of the closing process.